The Irresistible Marketing Pod
Welcome to the Irresistible Marketing Pod, the podcast that teaches you how to tap into your emotional power to create magickal, magnetic marketing. Through insights from The Marketing Confidence Cheerleader, real-life marketing examples, & interviews with our favorite wildly successful, wildly radical business wizards, this podcast will soothe and entertain you whilst vanquishing your marketing ick factor. Made with love for small business owners & personal brands in the fields of health, wellness, beauty, social justice, and the creative arts.
Episodes
Tuesday Feb 04, 2025
#78 Avoiding Avoidance
Tuesday Feb 04, 2025
Tuesday Feb 04, 2025
Know you should be working on your marketing, but can’t seem to make yourself? Here’s what could be the culprit, and what to do about it.
Work With Me as Your Marketing Confidence Cheerleader
🍓 Work with me 1:1
🍓 Join The Squad 🎉
🍓 Book a $22 ✨Marketing Audit✨ for some quick wins
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🍓 Follow me on YouTube:@marketingconfidencecheerleader🍓 Follow me on Insta:@marketingconfidencecheerleader🍓 Follow me on TikTok:@confidencecheerleader🍓 Follow me on Facebook: @misamessaging🍓 Follow me on LinkedIn
Email Me
🍓isa@misamessaging.com
Friday Jan 24, 2025
Friday Jan 24, 2025
Hold up, there is a fun (& lucrative) side to LinkedIn!
But if your LinkedIn Profile is a holdover from your sanitized corporate days, it’s likely you don’t know it yet.
In this episode of The Irresistible Marketing Pod, LinkedIn Business Coach Mollie Lo, CEO of LoTUS Mentoring, shares how coaches, creatives, & small business rebels can master personality-packed LinkedIn posting to draw in organic leads. And no, you don’t have to post any memes or inspirational quotes.
5 Day LinkedIn Challenge
🍓”The 5-Day LinkedIn Challenge is designed exclusively for coaches and online service providers like you! This isn’t just to teach you — it’s to truly give you the strategies and concepts so you can apply them immediately. You’re walking away from the challenge with the framework to TRULY elevate your LinkedIn strategy to monetize your online presence. Because at the end of the day, you are my people if you’re not afraid to say you want to make a shit ton of money in your business. If you’re over the Facebook and Instagram hype and are ready to level up, join us for the 5-Day LinkedIn Challenge today.” - Mollie
Follow Mollie
🍓LinkedIn
Work With Me as Your Marketing Confidence Cheerleader
🍓Book a complimentary ✨Marketing Audit✨ for some quick wins
🍓 Work with me 1:1
🍓 Join The Squad 🎉🍓 Get a fabulous website
Irresistible Marketing Tips, Tricks, & Perks Right To Your Inbox
🍓 Join my newsletter
Follow Me
🍓 Follow me on YouTube:@marketingconfidencecheerleader🍓 Follow me on Insta:@marketingconfidencecheerleader🍓 Follow me on TikTok:@confidencecheerleader
Email Me
🍓isa@misamessaging.com
Saturday Jan 18, 2025
#76 Long Shot Lore
Saturday Jan 18, 2025
Saturday Jan 18, 2025
In this entry of my Entrepreneur Diaries, I spill on the unconventional, delulu thoughts that bolster my business.
Work With Me as Your Marketing Confidence Cheerleader
🍓Book a complimentary ✨Marketing Audit✨ for some quick wins
🍓 Work with me 1:1
🍓 Join The Squad 🎉
🍓 Get a fabulous website
Irresistible Marketing Tips, Tricks, & Perks Right To Your Inbox
🍓 Join my newsletter
Follow Me
🍓 Follow me on YouTube:@marketingconfidencecheerleader🍓 Follow me on Insta:@marketingconfidencecheerleader🍓 Follow me on TikTok:@confidencecheerleader
Email Me
🍓isa@misamessaging.com
Tuesday Jan 14, 2025
#75 Copywriting For Relationship-Building with Melissa Esmeralda
Tuesday Jan 14, 2025
Tuesday Jan 14, 2025
A blank page. Name something scarier for a heart-centered entrepreneur! At the start of writing a sales page, an email campaign, a carousel- this is where many get caught up in their heads and ghost on their marketing before they even write a single word.
But copywriting is also an incredible opportunity to forge a powerful connection with other humans. Create common ground, build trust, and warm up an audience to become (happily) paying customers.
Here’s the thing: AI could neverrr create the kind of human connection possible with copywriting that comes from the heart. The trick is using data to direct that storytelling flair.
Copywriter & Marketing Strategist Melissa Esmeralda shares how to study your ideal client, your audience, and your own story to craft the most compelling sales pages, email marketing, and funnels.
Boost that open rate!
🍓Snag Melissa’s 10 Subject Line Formulas for Attention-Grabbing Emails
Follow Melissa
🍓MEOMarketingGroup.com 🍓@meomarketinggroup on Instagram & LinkedIn
Work With Me as Your Marketing Confidence Cheerleader
🍓Book a complimentary ✨Marketing Audit✨ for some quick wins
🍓 Get a fabulous website
🍓 Work with me 1:1
🍓 Join The Squad 🎉
Irresistible Marketing Tips, Tricks, & Perks Right To Your Inbox
🍓 Join my newsletter
Follow Me
🍓 Follow me on YouTube:@marketingconfidencecheerleader🍓 Follow me on Insta:@marketingconfidencecheerleader🍓 Follow me on TikTok:@confidencecheerleader
Email Me
🍓isa@misamessaging.com
Saturday Jan 04, 2025
#74 The Formality Trap
Saturday Jan 04, 2025
Saturday Jan 04, 2025
Erring on the side of formality in your marketing copywriting is not the safe choice you think it is. Here’s why your humanity is a bigger selling point than your “professionalism.”
Make 2025 the year your website finally starts pulling in sales while you sleep!
🍓The Website Bundle- 11% off
Work With Me as Your Marketing Confidence Cheerleader
🍓 Work with me 1:1!🍓 Join The Squad 🎉
Irresistible Marketing Tips, Tricks, & Perks Right To Your Inbox
🍓 Join my newsletter
Follow Me
🍓 Follow me on YouTube:@marketingconfidencecheerleader🍓 Follow me on Insta:@marketingconfidencecheerleader🍓 Follow me on TikTok:@confidencecheerleader
Email Me
🍓isa@misamessaging.com
Monday Nov 25, 2024
#73 Getting Rich = Revolution, And I Love That For Us | Entrepreneur Diaries
Monday Nov 25, 2024
Monday Nov 25, 2024
Dear Small Business Owners, Solopreneurs, & Creatives Who Help To Make the World More Just, Beautiful, & Healthy Through Your Work,
I want you to get great at marketing so you can get rich. Not just because you deserve to (you do) but so your brilliance can be freed up to address more than just survival.
Self-sacrifice and self-deprecation keep us weakened and distracted. Let’s do the opposite. Cuz here’s what that would mean for the world.
Work With Me as Your Marketing Confidence Cheerleader
🍓 Join The Squad 🎉 Annual membership is 25% off + December 2024 FREE if you check out by Dec. 2, 2024. (The equivalent of 4+ months free access!)🍓 Work with me 1:1!
Irresistible Marketing Tips, Tricks, & Perks Right To Your Inbox
🍓 Join my newsletter
Follow Me
🍓 Follow me on YouTube:@marketingconfidencecheerleader🍓 Follow me on Insta:@marketingconfidencecheerleader🍓 Follow me on TikTok:@confidencecheerleader
Email Me
🍓isa@misamessaging.com
Sunday Oct 20, 2024
#72 How To Stop Settling In Your Business
Sunday Oct 20, 2024
Sunday Oct 20, 2024
Slow your roll, babe. You’re skipping some steps before you can even KNOW that you’re not settling in your business. Step 1: learn how to be present, Step 2: clarify your vision, Step 3: have boundaries with others, Step 4: have boundaries with yourself. Here’s how.
Work With Me as Your Marketing Confidence Cheerleader
🍓Enroll in Business Boundaries Course- it’s $9.99 if you register by Monday, Oct. 21, 2024 then it’s $19.99 until cart closes on Tuesday, Oct. 29, 2024.
🍓 Work with me 1:1!
🍓 Join The Squad 🎉
Irresistible Marketing Tips, Tricks, & Perks Right To Your Inbox
🍓 Join my newsletter
Follow Me
🍓 Follow me on YouTube:@marketingconfidencecheerleader🍓 Follow me on Insta:@marketingconfidencecheerleader🍓 Follow me on TikTok:@confidencecheerleader
Email Me
🍓isa@misamessaging.com
Thursday Oct 10, 2024
#71 Business Boundaries
Thursday Oct 10, 2024
Thursday Oct 10, 2024
When people come to me for marketing help because they feel like they’ve tried everything and nothing has worked yet, I often find that they’ve skipped a really important prerequisite: business boundaries. Here’s how I can tell.
Work With Me as Your Marketing Confidence Cheerleader
🍓Enroll in Business Boundaries Course- it’s free if you register by Monday, Oct. 14th, 2024 then it’s baddie-on-a-budget pricing until cart closes on Tuesday, Oct. 29, 2024.
🍓 Work with me 1:1!
🍓 Join The Squad 🎉
Irresistible Marketing Tips, Tricks, & Perks Right To Your Inbox
🍓 Join my newsletter
Follow Me
🍓 Follow me on YouTube:@marketingconfidencecheerleader🍓 Follow me on Insta:@marketingconfidencecheerleader🍓 Follow me on TikTok:@confidencecheerleader
Email Me
🍓isa@misamessaging.com
Saturday Sep 28, 2024
#70 Ice Cream or Chili Pepper?
Saturday Sep 28, 2024
Saturday Sep 28, 2024
Consent & confidence are essential ingredients for radically successful, radically ethical marketing. Here's how we center consent and practice building confidence in my Marketing Confidence Confidence Cheerleading programs and why this method helps clients finally stop underpricing.
Work With Me as Your Marketing Confidence Cheerleader
🍓 Work with me 1:1!
🍓 Join The Squad 🎉
Irresistible Marketing Tips, Tricks, & Perks Right To Your Inbox
🍓 Join my newsletter
Follow Me
🍓 Follow me on YouTube:@marketingconfidencecheerleader🍓 Follow me on Insta:@marketingconfidencecheerleader🍓 Follow me on TikTok:@confidencecheerleader
Email Me
🍓isa@misamessaging.com
Friday Sep 27, 2024
Friday Sep 27, 2024
My no good very bad case of bad ad-fluenza and resulting compare & despair. And what I did to shake myself out of it.
Work With Me as Your Marketing Confidence Cheerleader
🍓 Work with me 1:1!
🍓 Join The Squad 🎉
Irresistible Marketing Tips, Tricks, & Perks Right To Your Inbox
🍓 Join my newsletter
Follow Me
🍓 Follow me on YouTube:@marketingconfidencecheerleader🍓 Follow me on Insta:@marketingconfidencecheerleader🍓 Follow me on TikTok:@confidencecheerleader
Email Me
🍓isa@misamessaging.com